Maternity wear that does not stop working when your baby arrives. Our Maternity Friendly collection brings together every purpose-built bump friendly piece from across The Lullaby Club range — dresses, tops and bottoms designed to move with your body through pregnancy and transition seamlessly into postpartum life.
Every piece in this collection is chosen for its non-restrictive fit, flexible waistbands, adjustable details and relaxed silhouettes that work just as well on a postpartum body as they do on a growing bump. No throwaway maternity pieces here — just everyday styles you will actually keep wearing long after your baby is born.
Available in AU sizes 6–26, our maternity friendly clothing is size inclusive, thoughtfully designed and made for real life at every stage. Because you deserve clothing that grows with you, not just for nine months, but for every version of motherhood that follows.
What is feeding-friendly?
Discreet access
Hidden panels let you feed anywhere.
Bump-ready
Grows with you, pre and post.
Still stylish
No one can tell it's feeding wear.




















































































































































































































































