This year, community is at the heart of everything we do at Chekoh x The Lullaby Club. Our brands were built on the foundation of inclusivity, motherhood, and style, and without our incredible community, we wouldn’t be where we are today. To honor this, we hosted an exclusive Chekoh x The Lullaby Club community event, bringing together 20 amazing women for a day filled with connection, celebration, and of course, fashion!
Want to know more? Visit The Club Community.
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Chekoh x The Lullaby Club
The Club Community: Our Heart & Soul
At Chekoh x The Lullaby Club, we are endlessly inspired by the women who support our brands. From sharing styling tips to uplifting one another, our Club Community has grown into a space where mums, fashion lovers, and supporters come together. With over 17,000 members in our Facebook group, we wanted to give back in a way that truly celebrated these incredible women.
To make this event even more special, we handpicked 10 active members from The Lullaby Club Community and Chekoh selected 10 from their own engaged community. These were the women who consistently shared their love for the brand, engaged with others, and embodied the essence of our brands. Meeting them in person was beyond special—it was a full-circle moment to see the faces behind the online love and support.
The Chekoh x The Lullaby Club Collection
A Day to Remember: Fashion, Fun & Connection
The event kicked off with a warm welcome from our founders, Krystal from Chekoh and Marisa from The Lullaby Club. Guests arrived dressed in their favourite pieces from Chekoh x The Lullaby Club, making the room a sea of our most-loved designs. It was incredible to see friendships formed online come to life in person, with many mums bringing their little ones along—because motherhood is at the core of everything we do.
Live acoustic music by Katie Milae filled the space, setting the perfect atmosphere as guests sipped on refreshing drinks. A delicious grazing table featuring fresh salads, roasted meats, burrata, and warm baguettes kept everyone fuelled for an afternoon of activities. The highlight? A DIY charm necklace-making session where our guests crafted their own coastal-inspired jewellery —a nod to the effortless style of Chekoh x The Lullaby Club.
The VIP Shopping Experience
One of the most exciting moments of the day was an exclusive first look (and shop!) at the Chekoh x The Lullaby Club collection before its official launch. Our guests were the first to try on and purchase their favourite pieces, ensuring they could get their hands on these timeless designs before anyone else. As a special thank-you, each attendee also received a Chekoh x The Lullaby Club carrier and a thoughtfully curated goodie bag.
Our Commitment to Community
Hosting this event was a reminder of why we do what we do. Seeing the joy on our community members' faces, hearing their stories, and celebrating motherhood together reaffirmed our mission. This event was just the beginning—we have so much more in store for The Club Community.
We’re making 2025 all about YOU—our incredible community. More exclusive The Lullaby Club Community events are coming, and the best way to stay in the loop is by joining The Club Community on Facebook! Members enjoy:
- Monthly discount codes
- Sneak peeks & first looks at new collections
- Exclusive invites to community events
- A chance to win a $100 voucher every month for the most active member.
- And so much more!
Want even more perks? Join The Club Community.
Hear From Our Community!
We could go on forever about how much we loved this day, but let’s hear it from those who made it so special— our community members!
Kirsten: "I had such an amazing time! Thank you so much girls, it was so lovely finally meeting you all ❤️"
Jaden: "Was the best day!! Every detail was perfection 🙌🏻😘🥰"
Bonnie: "Was honestly the best day! I adored meeting you all! Such a lovely bunch of girlies"
Kelsey: "So thoughtful from beginning to end ❤️ thank you for having me, I had the best time 🥰🥰🥰"
Lauren: "It was such a beautiful event to be a part of! Incredible work team ❤️❤️ The space looked stunning!"
Taylor: "Omg this made me smile the whole watch it was like reliving it 😍 thank you again, was the best day ever ❤️❤️"
If you haven’t already, make sure to join The Club Community —you never know what we might be planning next! Plus, head to our social media channels to check out even more content from the day. We can’t wait to celebrate with you again soon!
Chekoh x The Lullaby Club Content
