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Azure Meadows collection three models posing on stairs

Azure Meadows: The Ultimate Look Book

Azure Meadows Collection

Welcome to the ultimate look bon on our soon-to-be-released Azure Meadows collection, launching 16.10.24 10am AEST. Featuring versatile and chic pieces like the Florence Top, Florence Mini Dress, Matilda Shorts, and Freya Dress, this collection brings a fresh and dreamy vibe to any wardrobe. Alongside the stunning Azure Meadows print, you’ll also find your all-time favourites in new colours! Whether you're after casual day outfits or something more refined, I'll be showcasing the upcoming collection and offering styling tips to ensure your wardrobe is ready for any occasion.


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Azure Meadows Styles

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Exclusive Azure Meadows Print

Scarf Top


The Scarf Top from the Azure Meadows collection is the ultimate versatile piece, designed to adapt to your unique style. Crafted from 100% cotton, it offers breathability and comfort, perfect for those warmer days. With an adjustable fit and available in three sizes, this top is all about flexibility and effortless chic.


STYLING TIPS:


The Scarf Top can be styled in countless ways! For an easy, laid-back vibe, pair it with our Essentials bottoms or your favourite Lounge Pants. If you're looking to create a coordinated look, match it with the Posey Pants or Matilda Shorts in the Azure Meadows print for a seamless, head-to-toe set. Add some gold accessories and sunnies for a trendy, put-together outfit that works for any occasion. Whether you’re heading to the beach or enjoying a relaxed day out, this top is a must-have for mixing and matching in your wardrobe!

Florence Top

Remember the Florence Top that nearly sold out from our Mon Cheri collection? Well, it’s back—this time in the exclusive Azure Meadows print, and it's even better! A standout piece in the collection, the Florence Top combines style, comfort, and practicality with its oversized, flowy fit, making it perfect for both pregnancy and breastfeeding. Its reversible design and invisible under-bust zips set it apart, allowing you to wear the ties at the front for a trendy look or switch to the two-way zips for easy, discreet breastfeeding access. This top is more than just functional—it’s designed to support women through every stage of motherhood while keeping them effortlessly stylish.


STYLING TIPS:


For a coordinated look, pair the Florence Top with the matching Matilda Shorts or Posey Pants in the Azure Meadows print to create the perfect set. Or, for a seamless everyday look, match it with our blue Essentials pieces, pulling out the subtle blue tones in the print. If you're after something more elevated, pair it with our denim maxi skirt for a chic, sophisticated outfit that’s perfect for brunch or running errands in style


Grid of four ways to wear Florence Top

Florence Mini Dress

Continuing with the Florence vibe, let’s talk about the Florence Mini Dress. This piece features the same thoughtful design as the Florence Top but in a stylish mini length! Just like its counterpart, the Florence Mini Dress boasts an oversized, flowy fit, making it just as practical for pregnancy and breastfeeding. With its reversible design and invisible under-bust zips, you can wear the front ties for a chic, on-trend look or switch to the back ties for a more classic feel.


STYLING TIPS:


This Mini Dress is incredibly versatile. When you wear the front ties, pair it with gold jewellery and your favourite sneakers for an effortlessly trendy outfit that’s perfect for brunch with friends or a casual day out. Alternatively, keep it laid-back and easy by wearing the ties at the back, adding some comfy sandals for an everyday look. No matter how you style it, the Florence Mini Dress is a must-have addition to your Azure Meadows wardrobe, combining functionality with effortless style.

Model posing in Florence Mini Dress with silver ballet flats

Freya Maxi Dress

Introducing the Freya Maxi Dress, a brand-new design for The Lullaby Club that’s destined to become a wardrobe favourite! Crafted from 100% cotton with a soft viscose lining, this dress is as breathable as it is beautiful. The shirred bodice and long, puffy sleeves create an effortlessly feminine silhouette, while the optional modesty clip over the bust adds a touch of versatility. Pregnancy and breastfeeding-friendly, the Freya Maxi Dress is designed to support women through every stage of motherhood without sacrificing style.


STYLING TIPS:


For a chic daytime look, complete the feminine vibe with a woven bag, neutral sandals, and delicate jewelry. The Freya Maxi Dress transitions seamlessly from day to evening; simply swap out your sandals for some elegant kitten heels and grab a stylish shoulder bag for a polished look perfect for dinner dates or special occasions. With its versatility and charm, the Freya Maxi Dress is truly a must-have piece that can take you anywhere!

Matilda Shorts

If you're after something a little more casual but equally stylish, the Matilda Shorts are the perfect companion! Featuring the same exclusive Azure Meadows print, these relaxed, high-waisted shorts are both comfortable and versatile. The elastic waist and adjustable tie ensure the perfect fit for all stages of pregnancy, while the functional pockets make them practical for everyday wear.


STYLING TIPS:


For a laid-back, everyday look, pair the Matilda Shorts with our Essentials Tee in blue. The soft hues of the tee compliment the blue tones in the print, creating a seamless and effortless outfit for running errands or lounging at home. Want to elevate your look? Match the shorts with the Florence Top or Scarf Top in the Azure Meadows print for a coordinated spring ensemble that’s equal parts chic and comfortable. Whether you’re heading out for a picnic or a day out with the kids, the Matilda Shorts are your go-to for a cool, casual vibe with just the right amount of flair.

Model posing in Matilda Shorts

Posey Pants

The Posey Pants from the Azure Meadows collection are the epitome of comfort and effortless style. With their oversized, flowy fit and high-waisted design, they offer a flattering yet relaxed silhouette that’s perfect for any stage of motherhood. The functional drawstring waist ensures the perfect fit, while the soft, breathable fabric and exclusive print make these pants a standout piece for any wardrobe.


STYLING TIPS:


For an elevated yet relaxed look, style the Posey Pants with our Essentials Tee for an effortless, casual outfit. If you’re after something a bit more coordinated, pair them with the Florence Top or Scarf Top in the matching Azure Meadows print to create a chic, head-to-toe set. Add gold jewellery, your favourite sunnies, and some comfy sandals to complete the look. Whether you're heading out for brunch or enjoying a casual day at the park, these pants bring just the right amount of print and style to any outfit!

Essentials

Introducing our Essentials in a stunning new blue colourway! This collection is one of The Lullaby Club's most popular designs, cherished for its comfy, everyday vibe. Whether you're drawn to the oversized tee, the relaxed pants, or the versatile shorts, these pieces are perfect for creating a casual yet stylish look, ideal for mums at every stage.


The Essentials Tee is designed with an oversized fit, slouchy shoulders, and a boxy silhouette made from luxurious cotton. 

The Essentials Pants are high-waisted with an elasticated drawstring waistband, providing ultimate comfort for pregnancy and beyond. 

The Essentials Shorts offer the same high-waisted fit and soft cotton fabric as the pants, with a shorter length that makes them perfect for warmer weather. 


STYLING TIPS:


The new blue colourway is inspired by the tones found in the Azure Meadows print, meaning these pieces mix and match seamlessly with the entire collection. For a coordinated look, pair the tee with the matching pants or shorts for effortless, everyday style. The shorts are perfect for warmer days, while the pants offer a cosy transition into cooler weather. These essentials are your go-to for comfort and style, no matter the season!

Blue Essentials Pants shorts and tee

Avalon Smock Dress

Introducing one of The Lullaby Club’s all-time favourite styles—the Avalon Smock Dress—now launching in two stunning new colourways: brown and blue! This beloved design is all about effortless style and comfort, making it a go-to piece for so many women. Featuring an oversized fit with billowing sleeves and a classic smock silhouette, giving it that easy, breezy vibe perfect for every stage of motherhood. The blue version is made from 100% cotton, while the brown colourway offers a luxurious blend of 45% linen and 55% cotton, giving each dress a unique texture. 


STYLING TIPS:


This dress is your ultimate “throw on and go” style, ideal for those days when you want to look effortlessly put together without much effort. It’s perfect for everyday wear, whether you’re heading to the beach or just out for a casual day. Pair it with sandals for a laid-back look or switch things up with boots and a statement necklace for that trendy coastal cowgirl vibe. Customers often size down for a slightly less oversized fit, so be sure to check the size guide or reach out to our team for personalised sizing advice.


Avalon Smock Dress Blue and Brown

Avalon Maxi Smock Dress

The Avalon Maxi Smock Dress is back in two gorgeous new colours that our community is sure to love— blue gingham and brown! Known for its oversized fit and effortlessly stylish silhouette, this maxi version of our best-selling Avalon Dress is perfect for those who crave both comfort and timeless fashion. The blue gingham version is made from 100% cotton and comes fully lined for that extra touch of comfort, while the brown option is crafted from a luxurious 45% linen and 55% cotton blend, adding a rich texture to your wardrobe. 


STYLING TIPS:


For the perfect everyday look, add a pop of color to the brown Avalon Maxi with our pink TLC cap and neutral sandals. It’s an effortless way to stay chic while embracing comfort. For the blue gingham option, style it up with our Azure bag, some easy sandals, and layered jewellery to channel that cool-girl aesthetic. Whether you’re running errands or enjoying a day out, this dress will keep you looking polished with minimal effort. Customers often size down for a less oversized look, so make sure to check our size guide or contact us for any advice.

Azure Meadows Online Soon

We are so excited to bring you the Azure Meadows Collection , launching 16.10.24 at 10 am AEST! Each piece in this collection is designed with versatility, comfort, and effortless style in mind, perfect for women at every stage of life. Whether you're looking for casual everyday outfits or chic statement pieces, Azure Meadows has something for everyone.


Don’t miss out—head to our socials to see even more of the collection in action, and start planning your wardrobe for the season ahead! Be sure to mark your calendars and set those alarms. We can't wait for you to experience Azure Meadows!


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